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Atlanta 2-Day Walk for Breast Cancer
Alpine Communications has been working with the Atlanta 2-Day Walk for Breast Cancer since 2005. Over the past two years, we have secured hundreds of media placements, resulting in over 1 million media impressions and more than $1 million in advertising equivalency. Placements include the Atlanta Journal Constitution, Atlanta Business Chronicle, 11Alive, WSB-TV, FOX5 Atlanta, CBS 46, Skirt!, New You, Points North, Neighbor Newspapers, Creative Loafing, AJC Gwinnett, and the list goes on.
Alpine Communications also created and implemented an Awards Program and Speaker's Bureau for Randi Passoff, founder and executive director.
In 2008, we created MySpace and Facebook pages, furthering the 2-Day Walk's viral marketing campaign.
Media Placements
- "Passoff's journey helps cancer patients survive," Atlanta Business Chronicle, May 9, 2008
- "Randi Passoff Wins 11 Alive Community Service Award," 11Alive.com, April 10, 2008
- "Breast Cancer Walk Sets Record," 11alive.com, September 2007
- "Atlantan makes breast cancer research a local mission," Atlanta Journal-Constitution, Sept. 24, 2007
- Atlanta 2-Day Walk for Breast Cancer MySpace Page
Consumer Writing Services
- Atlanta 2-Day Walk for Breast Cancer Awards Grants to Area Breast Cancer Organizations for 2008-2009
- Press Kit/Atlanta 2-Day Walk for Breast Cancer Fact Sheet
National Association of Chronic Disease Directors
Alpine Communications created the first external communications program for the National Association of Chronic Disease Directors (NACDD). We created a press kit and media relations campaign, including development of a national consumer awareness survey that garnered significant national media placements. Alpine Communications continues to provide ongoing media relations and writing services for the association.
Media Placements
- "GOLDEN CARROT: Fitness an unavoidable choice at National Association of Chronic Disease Directors," Atlanta Journal-Constitution, July 16, 2008
- "Don't ignore high blood pressure," The Birmingham News, Monday, March 24, 2008
- "Blood Pressure: What You Don't Know Can Kill You," consumeraffairs.com, Feb. 2, 2008
Alpine Communications worked with the YMCA of the USA on behalf of NACDD on a national media campaign to promote chronic disease prevention. Learn more...
Writing Services
- NACDD Press Room
- Press Release/Ten Communities Selected to Receive Grants from the National Association of Chronic Disease Directors and the YMCA of the USA to Combat Obesity and Chronic Disease
Lathem Time Corporation
Alpine Communications has been the public relations agency of record for Lathem Time Corp. since 2001. We have enjoyed a successful relationship and have obtained local and national media placements for Lathem, including Inc. Magazine, USA Today, Today Show, NBC Nightly news, wsj.com and smarmoney.com, in additional to hundreds of vertical trade publications.
Media Placements
- "Road Rage," Catalystmag.com, July 8, 2008
- "Company Programs Help Employees Save on Gas," Wall Street Journal.com, May 30, 2008
- The four-day workweek: With gas prices rising, some employers are offering employees the option to work only four days a week to save at the pump. TODAY talks to Grace Perry, director of human resources, Lathem Time Corp., June 5, 2008
- "As gas prices rise, so do demands on employers," INC. MAGAZINE, July 2006
- "Clock company helps workers save time, money" NBC Nightly News, Aug. 17, 2006
- "Proximity Payroll," Hospitality Technology, May 29, 2008
- Product Review: "PayClock EZ Time and Attendance Software Version 5; Enhanced Software for Your Timekeeping System with Vista Compatibility and QuickBooks Support," Business TechEdge, March 2008
- "The Power of Time," Hospitality Technology, Nov. 1, 2005
Business Writing Services
Alpine Communications created Lathem's first-ever press kit, ongoing new product press releases and customer newsletter, Timely Tips.
BlueWave Computing
Alpine Communications helped BlueWave Computing create awareness of its products and services among small and mid-size businesses. This included creating press releases, reaching out to business media, securing podcast opportunities and developing their first customer e-newsletter.
Media Placements
- "Stopping the leaks," Business to Business, January 2008
- "10-year-old Cobb IT company finds new home in Smyrna," The Marietta Daily Journal, Sept. 9, 2007
- "2007: An IT Year In Review
Industry Insiders Identify The Year's Most Compelling IT Happenings," processor.com, Dec. 21, 2007 - Alpine Communications secured this ongoing podcast for BlueWave with Business to Business Magazine
Business Writing Services
Alpine Communications developed and wrote BlueWave's email customer newsletter.
Corporate Communications
Alpine Communications provides corporate communications writing services for global companies and hospitals, including Merial in Duluth, Ga., and Piedmont Hospital in Atlanta.
Merial
Alpine Communications develops, writes and edits Merial's quarterly employee magazine, Footprints.
Piedmont Hospital
Alpine Communications contributes to Piedmont Hospital's patient magazine, Piedmont Profiles, as well as develops marketing and public relations collateral materials for its Public Relations and Marketing Departments.
- Piedmont Heart Institute Welcomes Prestigious Physicians
- Atlantans Support Piedmont’s Community Healthcare Mission












